Super Power Inc
CLIENT
Mary Beth Guerva
LOCation
Colorado Springs, Colorado
project type
Branding
Website Design

Mary Beth came to me with a need for a website and brand identity for her company called Super Power Inc. Mary Beth works as a personal/business coach to help business professionals unlock their "super power." Using her intuition Mary Beth is able to tell people about their inner gifts in great detail without knowing much about them, however just telling people about their gifts is not enough. Mary Beth works one-on-one with her clients to bring that out in people so that they're powerfully expressing themselves in their everyday lives.

This brand identity and website needed to portray the core values: respect, empowerment, and wisdom. The blues were chosen, representing: loyalty, confidence, stability and intelligence. The oranges, representing warmth, encouragement and change. The tone of this brand needed to be simple and clear. And the brand needed to be inviting and encouraging.

Designed in XD, built in Squarespace. View Super Power Inc website here.

BRAND TONE

simple, clear, accessible, authentic

BRAND PERSONALITY

encouraging, empowering, courageous, curious

KEYWORDS

respect, empowerment, wisdom

BRAND ARCHETYPES

The Magician, The Hero

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Website Design
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All Projects
Super Power Inc
CLIENT
Mary Beth Guerva
LOCation
Colorado Springs, Colorado
project type
Branding
Website Design

Mary Beth came to me with a need for a website and brand identity for her company called Super Power Inc. Mary Beth works as a personal/business coach to help business professionals unlock their "super power." Using her intuition Mary Beth is able to tell people about their inner gifts in great detail without knowing much about them, however just telling people about their gifts is not enough. Mary Beth works one-on-one with her clients to bring that out in people so that they're powerfully expressing themselves in their everyday lives.

This brand identity and website needed to portray the core values: respect, empowerment, and wisdom. The blues were chosen, representing: loyalty, confidence, stability and intelligence. The oranges, representing warmth, encouragement and change. The tone of this brand needed to be simple and clear. And the brand needed to be inviting and encouraging.

Designed in XD, built in Squarespace. View Super Power Inc website here.

Brand Identity
No items found.
No items found.
Website Design
No items found.
No items found.
No items found.
No items found.
All Projects
Super Power Inc
CLIENT
Mary Beth Guerva
LOCation
Colorado Springs, Colorado
project type
Branding
Website Design

Mary Beth came to me with a need for a website and brand identity for her company called Super Power Inc. Mary Beth works as a personal/business coach to help business professionals unlock their "super power." Using her intuition Mary Beth is able to tell people about their inner gifts in great detail without knowing much about them, however just telling people about their gifts is not enough. Mary Beth works one-on-one with her clients to bring that out in people so that they're powerfully expressing themselves in their everyday lives.

This brand identity and website needed to portray the core values: respect, empowerment, and wisdom. The blues were chosen, representing: loyalty, confidence, stability and intelligence. The oranges, representing warmth, encouragement and change. The tone of this brand needed to be simple and clear. And the brand needed to be inviting and encouraging.

Designed in XD, built in Squarespace. View Super Power Inc website here.

Brand Identity
No items found.
No items found.
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